Technographics
American Tablet Market Penetration, 2010-2015 [CHART]
eMarketer estimates that 22% of the total US population will use a tablet at least monthly this year, more than double the percentage with access to such a device in 2011.
Read MoreGlobal 7" Tablet Shipments, 2011-2013 [CHART]
IHS iSuppli estimates 17 million 7-inch tablets shipped last year and projects that this year’s total shipments will reach 34 million worldwide. By 2013 that number will nearly double.
Read MoreTime Spent Online [INFOGRAPHIC]
This infographic from Morrison Foerster’s Socially Aware blog looks at the time Americans spend online.
Read MoreeReader Penetration, 2010-2015 [CHART]
Growth in ereader penetration will slow sharply beginning this year, when 19% of the adult population will use one at least monthly.
Read MoreExpected Global eReader Shipments, 2013 & 2016 [CHART]
After a worldwide decline in shipments this year, the ereader market will bounce back in 2013 with 18.2 million units shipped.
Read MoreUS Internet Users Who Own A Gaming Console, November 2012 [CHART]
53.7% of all US internet users owned one as of November, and nearly 10% more who did not have one anymore did have one at some point in the past.
Read MoreHoliday Items Consumers Would Consider Purchasing On Smart Phones, 2011 & 2012 [CHART]
Smart phone owners found price comparison information the most helpful for holiday shopping on their phone, at 67%.
Read MoreMobile Use For Holiday Shopping, October 2012 [CHART]
55.3% of all US tablet and smart phone users planned to shop with their devices this holiday season.
Read MoreTop Holiday Mobile Shopping Activities, October 2012 [CHART]
Consumers will be using mobile as holiday season shopping companions, as multiple studies have pointed to their growing role in retail throughout the year.
Read MorePaid Alternative Television Venues, February vs. September, 2012 [CHART]
While Netflix remains the dominant provider of paid alternative TV services, Amazon Instant Video is gaining traction with consumers.
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