Technographics Archives - Page 21 of 86

North American Android Web Traffic By Manufacturer, February 2014 [CHART]

Samsung is the clear winner with 55.5% of all Android traffic. Tied for second is Amazon with 8.2%, which makes only the Kindle Fire Tablet.

6 in 10 online adults in the US and UK use at least 2 devices every day, while one-quarter in the UK and one-fifth in the US use 3 devices daily.

The adult (18+) TV audience is more than twice as likely to be aged 55 and older (45% share) than it is to be aged 18-34 (21% share).

Tablets were Hispanics’ preferred device, with 52.5% of respondents reporting they used them daily for local shopping in Q3 2013.

Nearly nine in 10 United Kingdom smart phone owners used their phones to research and plan their vacations.

75% of UK child and teen tablet users employed their device in order to learn things.

Tablet penetration was highest (34%) among adults 30 to 49—a demographic segment likely to be employed and enjoying some disposable income.

In Germany, 18 million people are now tablet users—26% of all consumers ages 14 and older.

The majority of pictures sent through Snapchat by college students are selfies.

In many respects, research shows Hispanics to be ahead of the curve in terms of various mobile and online behaviors.