Consumer Attitudes
Global mCommerce Interest By Gender, April 2013 [CHART]
Men appear to be more interested in using their mobile phones than women.
Read MoreLong-Term Impact Of Customer Experience, April 2013 [CHART]
39% of respondents who had a bad experience with a company said their behavior was impacted for at least 2 years after the negative experience.
Read MoreWho People Share Customer Service Stories With, April 2013 [CHART]
62% of B2B and 42% of B2C customers purchased more after a good experience, while 66% and 52% respectively stopped making purchases after a bad experience.
Read MoreHappiness By Generation, April 2013 [CHART]
Millennials are 7.7% less likely than the average American to say they are happy.
Read MorePricing Movitivation & Showrooming, April 2013 [CHART]
Two-thirds of mobile device owners say they check their device while shopping in a store to see if there is a cheaper price elsewhere.
Read MoreMarketing Input Consumers Would Give For $25, April 2013 [CHART]
For $25, 96% of consumers would demo a product or service if approached in a public setting.
Read MoreTop Sources For Coupons, April 2013 [CHART]
95% of consumers use coupons when they shop, including 30% who claim to do so every time they shop.
Read MoreAnnoying Ads, April 2013 [CHART]
More Americans are annoyed by irrelevant pop-up ads (70%) than by male (66%) or female (54%) enhancement ads.
Read MoreConsumer Skepticism Of Environmental Messaging, April 2013 [CHART]
About 7 in 10 Americans at least sometimes consider the environmental impacts of the products they purchase when shopping.
Read MoreAmerican & Retail Therapy, April 2013 [TABLE]
American women are 61% more likely than men to say they shop and spend money to improve their mood.
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