Consumer Attitudes
Selfies By Generation [CHART]
Fully 55% of Millennials have posted a Selfie on a social media site.
Read MoreAmericans' Median Facebook Friends By Generation [CHART]
Not surprisingly, Millennials are the most avid Facebook users of all generations.
Read MoreMarried Americans By Generation [CHART]
Just 26% of Millennials are married.
Read MoreAmericans' Relationship To Politics & Religion By Generation [CHARTS]
Half of Millennials (50%) now describe themselves as political independents and about three-in-ten (29%) say they are not affiliated with any religion.
Read MoreThe Collaborative Economy Participants, March 2014 [CHART]
Neo-Sharers are those who have in the past year used at least one of several emergent sharing services, such as Etsy, Arbnb and Kickstarter.
Read MoreAfrican-Americans' Attitudes Toward Advertising, March 2014 [TABLE]
African-American consumers are more likely than the average American to consider a range of advertising types as purchase influencers, while being less likely to rely on word-of-mouth.
Read MoreCustomer Experience Ratings, 2011-2014 [CHART]
Among 268 companies measured, 37% achieved an excellent (7%) or good (30%) rating on the Temkin Experience Rating scale, a figure unchanged from last year.
Read MoreAmericans' Video Viewing Habits, March 2014 [TABLE]
53% of respondents to the survey agreed that they record live video content in order to skip ads.
Read MoreCustomers' Leading Priorities, August 2013 & February 2014 [CHART]
Superior product quality was the top priority among US marketers.
Read MoreTop Ways Companies Fail Aging Consumers, March 2014 [CHART]
51% said it is difficult to find advertising that reflects older consumers.
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