Consumer Attitudes Archives - Page 44 of 116

Attitudes Toward Social Commerce By Age, August 2014 [TABLE]

Despite many showing a desire for security around social purchases, about one-quarter of respondents said they wouldn’t hold back from buying via social.

Factors That Would Increase The Likelihood Of Social Commerce, August 2014 [TABLE]

Just 5% of US adult internet users had made a purchase on a social network such as Facebook, Twitter or Pinterest.

Americans Who Like Geographically-Relevant Mobile Ads, 2012 & 2014 [CHART]

The majority (51%) of US mobile device users agreed that they liked mobile ads with geographically relevant info.

Consumers Who Prefer Discounts vs Free Shipping By Age, Q2 2014 [CHART]

Age played a big role in whether US internet users preferred a percentage discount vs. free shipping.

Millennials' Attitudes Toward Mobile Devices, June 2014 [CHART]

Among US millennial smartphone users polled, nearly 90% said their phones never left their side—both night and day—and 80% admitted they instantly reached for them right when they woke up.

Concerns About Using Bitcoin, December 2013 [TABLE]

Consumers are concerned about the unpredictability of Bitcoin pricing, the experimental nature of the virtual currency and the fact transactions cannot be reversed.

Familiarity With Bitcoin, June 2014 [CHART]

51% of US adults had heard of Bitcoin or another virtual currency, mostly from sources like the internet and television.

Young Multitainment Consumers' Attitudes Toward TV, September 2014 [CHART]

Multi-screeners are twice as likely as single-screeners to say it’s important to watch their favorite shows live (47% vs. 23%).

Americans' Attitudes Toward Select Businesses & Industries, Q1 2014 [CHART]

Just 37% of Americans have a positive view of the advertising and public relations industry.

American Millennials Favorite Brands, October 2014 [TABLE]

Nike holds on to the top spot this year in Moosylvania’s survey, beating out Apple and Samsung.