Consumer Attitudes Archives - Page 116 of 116

Attitudes By eShoppers Toward Retailers With Convenient Returns [CHART]

via emarketer.com A clear, lenient return policy can go a long way in building good will with customers who don’t want to feel penalized for returning items. Almost half of shoppers would shop more often with a retailer with a clear return policy, and the same number would recommend the retailer to a friend as…

Types Of Online Behavior Executives Value [CHART]

via marketingcharts.com econsultancy-customer-behavior-attitudes-june2012.pngMany executives working at companies with e-commerce or e-business components have only a limited understanding of why people abandon the shopping cart or transaction, according to [download page] a survey released in June 2012 by Econsultancy in association with Tealeaf. As a result, all the respondents say that understanding why people do this…

Preference For People Skills [CHART]

via marketingcharts.com Presented with the choice, 69% of Americans would rather be people-savvy than tech-savvy, finds Ipsos Open Thinking Exchange (OTX) in June 2012 survey results. Women in particular would rather be people-savvy, 14% more likely than men to display this preference (73% vs. 64%). Ipsos suggests marketers take note of these consumer preferences to…