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Consumer Attitudes

The Psychology Of Liking Brands [INFOGRAPHIC]

This infographic by Lab42 looks at the motivation of Liking.

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Young Professionals & Risky Tech Behavior [INFOGRAPHIC]

BackgroundCheck.org created this infographic to illustrate the risky behavior young professionals sometimes exhibit with regard to technology.

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Mobile App Privacy Concerns By Select Demographics [TABLE]

43% of mobile phone users use applications, but 54% of them decided not to install an app due to concerns about sharing or collecting of personal information.

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Wasting Time At Work [INFOGRAPHIC]

This infographic by TrackVia details just how people waste time at work, and it ain’t social media that’s killing productivity.

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eSaving, September 2012 [CHART]

Brian Solis Interviews Gary Vaynerchuk

Roughly 4 in 5 online US consumers say they regularly share or swap coupons and deals with their friends and family.

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Americans: Planning For The Future vs. Living In The Moment By Demographic [CHART]

48% of Americans would rather “live for today” than “plan for tomorrow,”

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Effect Of Social Media Sites On Political Views [CHART]

Just 16% of respondents said they had changed their views about a political issue after discussing it or reading posts about it on a social networking site.

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The Consequences To Retailers Of Going App-less [CHART]

54% of mobile applications users say there are consequences to retailers not providing mobile apps, some of those consequences for the shoppers themselves and some for the retailers.

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The Value Of Event Marketing [TABLE]

B2B exhibitors and attendees alike have seen growing value from a variety of face-to-face activities – such as exhibitions and conventions – in the past 2 years.

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Unique Passwords Per Person [CHART]

88% of online adults don’t like being asked to register on a website, with 51% of those turned off by the idea of having to remember another user name or password.

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