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Blog Marketing

Websites Used To Read Traveler Online Reviews, 2012 [CHART]

In 2012, approximately two in five US travelers used online travel agencies, general search engines and travel-specific review sites during their planning process.

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Journalists' Personal Use Of Social Media Worldwide, 2013 [CHART]

55% of journalists agree that blogs are a great way to build a personal profile, and 34% have one.

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Can You Delete Something From The Internet? [VIDEO]

Though it’s next to impossible to delete something from the Internet, there are reputation management tactics to deal with negative online content.

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SMB Online Marketing Tactics, March 2013 [TABLE]

The top three tools or solutions used by SMBs for digital marketing were websites, used by 86.6% of respondents, social media (77.3%) and email marketing (65.8%).

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Global Online & Social Activities By Device, Q1 2013 [TABLE]

Social networking is used by more than six in 10 web users via PC, mobile and tablet.

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Best Sources For Marketing & Advertising, June 2013 [CHART]

Consumers were more likely than marketers to choose traditional media sources such as newspapers and TV as best for advertising (47% vs. 41%), and also more likely to see their family, friends and co-workers as influential (31% vs. 22%).

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How People Find Websites, 2011 vs. 2012 [CHART]

54% of respondents found websites through natural search results in 2012, up from 50% in 2011.

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The History Of Public Relations [INFOGRAPHIC]

History of Public Relations - Infographic

This infographic about the history of public relations was created by GroupHigh.

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Online CPG Shoppers' Behavior By Age, Q4 2012 [TABLE]

45% of the 18-to-34 cohort (vs. 27% of baby boomers) agreed that they “buy brands on sale vs. preferred brands” when shopping for CPG items.

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Social Media Sites Marketing Execs Use For Cross-Posting On Twitter, Q1 2013 [CHART]

27% of marketing execs shared content between Instagram and Twitter, 22% shared content with LinkedIn, 20% with foursquare, and 10% with Vine.

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