Baby Boomers
Devices Boomers Used To Play Video Games, 2013 [CHART]
Seven in 10 gamers over 50 used a PC to play, while four in 10 used a phone or other mobile device.
Read MoreMedia Users By Age & Channel, December 2013 [CHART]
More than 9 in 10 Americans listen to radio on a weekly basis, with those figures highest among Hispanics (94%) and African-Americans (92%).
Read MoreHow People Watch Mobile Online Video by Device & Generation, June 2013 [TABLE]
Video apps emerged as a popular means of watching digital videos across all age demographics.
Read MoreTypes Of Online Video Viewed By Generation, June 2013 [TABLE]
Millennials were more likely to watch digital videos in almost all content categories than their older counterparts.
Read MorePay-TV & Streaming Service Subscriptions, December 2013 [CHART]
Three-quarters of American adults claim to subscribe to a cable (52%) or satellite (24%) TV service.
Read MoreWeekly Time Spent Online By US Affluents By Generation, 2011-2013 [TABLE]
Among US affluents with household income of more than $100,000 per year, the amount of time spent online grew nearly one-quarter from 2011 to 2013, at 32.8 hours per week to 41.6 hours per week, respectively.
Read MoreMost Frequently Watched Video Content By Generation, November 2013 [CHART]
Millennials are still more likely to be found frequently watching TV shows than any other type of video content.
Read MoreAmericans Willing To Pay More For Green Products By Age, November 2013 [CHART]
About half of Americans agree that they care about the efforts brands are making to help the environment.
Read MoreAmericans' Perceptions Of Organizations That Threaten Their Privacy By Demographic, July 2013 [TABLE]
More than three in four internet users ages 45 and up worry about their online security, especially fraud or identity theft.
Read MoreSocial Networks Used By Baby Boomers & Silent Generation, September 2013 [TABLE]
According to McAfee, 97% of adults ages 50 to 75 go online daily.
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