Baby Boomers
Expected Spending Habits By Generation, June 2014 [TABLE]
A slightly above-average proportion of millennials planned to reduce outlays on entertainment and eating out.
Read MoreNetflix Original Programming Viewers, Q1 vs Q3 2014 [CHART]
Some 72% of Netflix subscribers claim to have watched Netflix originals as of Q3, up from 61% in Q2 and 57% in Q1.
Read MoreNewspapers' Online Reach By Demographic, August 2014 [CHART]
Newspapers’ digital audience grew to 164 million unique visitors (aged 18+) in August 2014.
Read MoreDemographics Of American Broadband Users, 2013 [CHART]
74.4% of American households reported using the internet (most commonly via a cable modem – 42.8%) and 73.4% a high-speed connection.
Read MoreAmericans' Use Of Communication Devices By Age Group, November 2014 [CHART]
Americans under the age of 50 said that texting was the form of communication they most frequently used.
Read MoreAverage Time Per Day Americans Spend On Select Social Networks, November 2014 [TABLE]
Facebook is the top social network when it comes to daily time spent, with individuals averaging 42 minutes a day on the site.
Read MoreInstagram Users By Age, September 2014 [CHART]
1 in 5 internet users around the world aged 16-64 have an Instagram account as of Q2 2014
Read MoreMobile Voice Search Activities By Age Group, September 2014 [CHART]
55% and 41% of US teen and adult smartphone users conducted voice search daily, respectively.
Read MoreWhere People Use Virtual Personal Assistants, June 2014 [CHART]
Just over three in 10 Americans consulted a virtual personal assistant while they were on the move.
Read MoreDemographics Of Virtual Personal Assistant Users, June 2014 [CHART]
56% of US adult smart phone users have used a virtual personal assistant.
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