Marketing Analytics Archives - Page 11 of 65

Importance Of Marketing Tech Solution Capabilities, According To Execs [TABLE]

Roughly half of executives worldwide say analytics and social marketing competences are critically important digital marketing capabilities.

Job Titles Responsible For Data Analytics Agenda [CHART]

Data and analytics capabilities have become a top priority for businesses, with many organizations using the discipline to help gain a competitive advantage and improve the customer experience.

Most Important Factors For B2B Marketers' Future Efforts [CHART]

While the delivery of quality leads is marketers’ top objective, measuring and proving ROI is the biggest digital marketing challenge.

Elements Of Successful Email Campaigns [INFOGRAPHIC]

This infographic highlights research from email marketing service provider Constant Contact illustrating the elements of successful email campaigns.

The Internet Of Things Landscape [INFOGRAPHIC]

Forecasters predict up to 20 billion IoT devices within a few years. This Internet of Things Landscape infographic makes sense of it all.

Top Metrics Used To Measure Social Media Success [CHART]

US small and medium-sized businesses (SMBs) use a variety of different metrics to gauge the success of their social media efforts.

Most Challenging Innovation Best Practices [CHART]

Innovation best practices can help businesses run more efficiently, but sometimes identifying and integrating them internally is challenging.

How Marketers Measure Customer Engagement [CHART]

Marketers are constantly looking to better understand consumers and ultimately deliver an engaging experience.

Future Areas Of Innovation [CHART]

The speed of adopting new technology is the most rapidly increasing area of importance with perceived future impact on innovation and product development.