Advertising
Best Buy Augmented Reality Ad Demonstration
Best Buy is experimenting with augmented reality in their advertising. They are distributing circulars in newspapers which instruct you to visit a Web site with a webcam-enabled computer to activate the ad.
Read MoreBabes On Skates: Evian's TV Ad Campaign Minus The Television
During a week in which Michael Jackson’s death dominated not just the news, but also online video viewing, Evian’s deliberate attempt at creating a viral video has succeeded to the tune of 3.8 million views.
Read MoreDailyMotion's Video 2.0 Experiment
If support for the new video tag in HTML 5 takes off, online video could evolve into the interactive format that will be needed to support the ‘monetization’ of video content in the form of interactive product placements.
Read MoreMinnPost Continues To Experiment With Online Advertising Formats
MinnPost publisher Joel Kramer explains the news site’s latest experiment in Internet advertising formats.
Read MoreBrilliant Example Of Video Marketing Using YouTube
Charlotte, North Carolina-based ad agency BooneOakley has turned its Web site into a YouTube channel.
Read MoreMadison Avenue Blues: The Year The Media Died
A hilarious yet sad parody of The Day The Music Died by Don McLean that explains the demise of traditional advertising and, as a result, traditional journalism.
Read MoreLocation Specific Advertising – Interview Notes
What are the chances for location based mobile advertising to succeed or fail? The promise has existed for years, but has yet to take off. In what form can it exist without driving consumers up a wall?
Read MoreThere's An App For That: iPhone Parody Ad
Apple’s iPhone ads tell you that whatever you want to do, “there’s an app for that.” But what if you’re trying to solve problems with the iPhone itself? Slate V imagines an ad for those apps.
Read MoreGoogle Kickin' It Old Skool
Google will run television commercials this weekend to promote their Chrome browser.
Read MoreMaking Your Content Facebook-Friendly
As people share more and more content with their social networks, it is important that online content is presented as well as possible through all Internet channels.
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