derickson, Author at e-Strategy

Top Reasons CEOs Don’t Go Social, June 2013 [CHART]

Senior executives with “unsocial” CEOs were asked the reasons why their CEO does not participate in social media, with almost one-third responding that it’s too risky.

Multichannel Video Provider Subscription Trends, June 2013 [TABLE]

The top multi-channel video providers, who represent about 94% of the market, posted their first overall subscriber loss over a four-quarter period (between Q2 2012 and Q1 2013).

Net US Search Ad Revenue Growth By Major Ad Networks, 2011-2015 [TABLE]

Until last year Microsoft enjoyed the fastest growth rate among the six search ad publishers for which eMarketer forecasts revenues.

Net US Search Ad Revenues By Major Ad Networks As % Of Spend, 2011-2015 [TABLE]

eMarketer now estimates that Microsoft will account for 4.6% of total US search ad revenues in 2013.

Net US Search Ad Revenues By Major Ad Networks, 2011-2015 [TABLE]

Google raked in $12.79 billion in net US search ad revenues last year, or 73.8% of the total market.

Amazon's Net US Ad Revenues, 2011-2015 [CHART]

In 2013, Amazon will net $660 million in US ad revenues, rising to $1.1 billion by 2015.

Amazon Worldwide Ad Revenue, 2011-2013 [CHART]

Amazon took in nearly $610 million last year worldwide in net ad revenues.

Characteristics Of Millennials Alcohol Drinkers, May 2013 [TABLE]

71% of American adults aged 21 and older drink some type of alcohol, whether that be beer, hard cider, liquor, wine, or wine coolers, and Millennials (21-34) make up 27% of that group.

Top Benefits Of CEO Social Media Use, May 2013 [CHART]

Executives from around the world surveyed about their CEOs’ social media usage forecast a 50% increase in CEO participation in social media over the next 5 years,

Mobile Users' Internet Access Preferences, May 2013 [CHART]

35% of mobile users prefer to access the internet via a smartphone and 14% via a tablet, meaning that only a bare majority still prefer to use their desktop or laptop computer.