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Posts by derickson

US Online Audio Podcast Reach, 2000-2019 [CHART]

Chart: US Online Audio Podcast Reach, 2000-2019

Two-thirds (67%) of Americans aged 12 and older now listen to online audio on a monthly basis and 60% report that they listen to online audio on a weekly basis.

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How To Market To Generation Z [INFOGRAPHIC]

Infographic: How To Market To Generation Z

This infographic from Upfront Analytics offers 10 tips for marketing to Gen Z (or Generation V, as we prefer to call them).

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Creativity Habits [INFOGRAPHIC]

This infographic from Henneke illustrates three creative habits you can cultivate to make you more inspired and prolific.

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Programmatic Video Ad Spending, 2017-2021 [CHART]

Chart: Programmatic Video Ad Spending, 2017-2021

US marketers will spend $29.24 billion on programmatic video this year, which accounts for 49.2% of all US programmatic digital display ad spending.

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Channels Where Mobile Users Encounter Offensive Content [CHART]

Chart: Channels Where Mobile Users Encounter Offensive Content

According to an April 2019 report from mobile video ad network AdColony, three in five consumers worldwide encounter offensive content on Facebook.

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Podcast Listeners, 2017-2020 [CHART]

Chart: Podcast Listeners, 2017-2020

eMarketer estimates that 76.4 million people in the US will listen to podcasts this year, accounting for 37.3% of digital audio listeners.

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Cambridge Analytica's Effect On Online Privacy Concerns [CHART]

Chart: Cambridge Analytica's Effect On Online Privacy Concerns

A majority of US internet users said that Facebook sharing data with Cambridge Analytica raised some level of concern over how their information is used online.

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Mobile-Only Social Network Users, 2017-2021 [CHART]

Chart: Mobile-Only Social Network Users

Fewer people in the US are accessing social networking sites via computers, with the majority of users now exclusively on mobile devices. eMarketer forecast that 51.7% of US social network users will be mobile-only in 2019.

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History Of Email, 1971-2011 [INFOGRAPHIC]

Infographic: History Of Email, 1971-2011

This infographic from ReachMail illustrates the history of email, from the first send in 1971 to the Associated Press Stylebook removing the hyphen in 2011.

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Influencer Marketing ROI [INFOGRAPHIC]

Infographic: Influencer Marketing ROI

This infographic by Grin illustrates aspects of the return on investment of influencer marketing.

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