Posts by derickson
Social Media Image Sizes [INFOGRAPHIC]
This infographic from Statusbrew illustrates and serves as a cheat sheet for the image dimensions for Facebook, Twitter, Instagram, LinkedIn, Pinterest, Tumblr & YouTube.
Read MoreTop Mobile Apps, 2019 [CHART]
Of the 15 most popular mobile apps, Google owns seven of them; Facebook owns three and Apple only one.
Read MoreMap App Users, 2017-2021 [CHART]
Maps and navigation apps are essential tools for smartphone users, and we forecast that 66.8% of smartphone users will use them monthly, with a growth of 5.8% from 2017 to 2018. More than 155 million people will use maps and navigation apps by the end of this year. We expect that growth will remain steady in the coming years, and penetration will reach 67.6% by 2021.
Read MoreVoice Assistant User Penetration [CHART]
In 2017, nearly 80 million Americans used a voice assistant at least once a month on any device; that number is expected to reach 123 million by 2021, constituting 36.6% of the United States population, according to eMarketer.
Read MoreInfluencer Marketing Rates [TABLE]
According to a January 2019 survey by influencer marketing service Mediakix, more than one-third of US marketers said the rising cost of influencers was a leading marketing challenge in this space.
Read MoreInfluencer Marketing Challenges [CHART]
Some influencers accept free products as payment for endorsements, others charge thousands of dollars for a single post. While the compensation scale varies by following and content type, some marketers are concerned that teaming up with social media influencers is getting expensive.
Read More50 Video Production Tips [INFOGRAPHIC]
This infographic from TechSmith illustrates 50 video production tips–from preparation to audio to color design–to make your videos sing.
Read MoreShopping Online vs In-Store [INFOGRAPHIC]
This infographic from signs.com illustrates what people buy online, in-store, and both by 15 different categories.
Read MoreAdvertising Reports, Surveys & Polls For July, 2019
Advertising reports for July 2019 including statistics from Campaign, ClickZ, eMarketer, Statista, Mobile Marketing Magazine, Kantar, Comscore and 28 other surveys, polls and reports.
Read MoreSocial Media Marketers' Platform Use [CHART]
Facebook remains the most used social media platform among marketers again this year, but Instagram is gaining in popularity as companies plan to increase their activity on the platform, per the latest annual Social Media Marketing Industry Report from Social Media Examiner, based on a survey of more than 4,800 participants from around the globe.
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