derickson, Author at e-Strategy

Suspicious US Web & Mobile Traffic In 2013 [CHART]

A remarkable 61% of US web activity was deemed suspicious during Q4 2013, solidly passing the majority threshold it first attained a quarter earlier.

Pinterest Mobile Referrals, January 2013 – January 2014 [CHART]

Pinterest’s mobile site is referring more traffic to brands, and those visitors are spending more per order.

UK Retail & Retail eCommerce Sales, 2012-2017 [TABLE]

Nearly 73% of the UK population ages 14 and older will make a digital purchase this year.

Sources UK Online Shoppers Used To Research Products, December 2013 [CHART]

Only 10% of respondents consulted social networks when researching potential purchases.

Information Sources US Hispanics Trust For Local Products Or Services, Q3 2013 [CHART]

55.7% of Hispanic internet users considered the information they got from their Facebook friends to be credible.

Social Networks US Hispanics Use For Local Shopping, Q3 2013 [CHART]

While Hispanics used Facebook for local shopping more than any other channel, non-Hispanics used it slightly more.

Devices US Hispanics Use For Daily Local Shopping, Q3 2013 [CHART]

Tablets were Hispanics’ preferred device, with 52.5% of respondents reporting they used them daily for local shopping in Q3 2013.

The Collaborative Economy Participants, March 2014 [CHART]

Neo-Sharers are those who have in the past year used at least one of several emergent sharing services, such as Etsy, Arbnb and Kickstarter.

Retailers Belief In Mobile's Influence Over Consumers’ Purchases, March 2014 [CHART]

Almost half of retailers believe that mobile influences consumers’ purchases more than half of the time.

Coupon Source Preferences By Generation, March 2014 [CHART]

While Millennials (18-36) are more likely than the average coupon user to prefer receiving online and mobile coupons, they’re equally as receptive to newspaper coupons.