Posts by derickson
Email Newsletter Worst Practices
Common email newsletter mistakes that are pretty easy to fix and will likely increase your open rate.
Read MoreEffects On Consumers Of Corporate Social Responsibility Efforts, June 2015 [CHART]
Some 47% of consumers surveyed across 9 countries say that they’ve told friends or family about a company’s corporate social responsibility efforts at some point in the past year.
Read MoreGlobal Daily Media Consumption Time, 2010-2017 [CHART]
Global internet consumption grew by almost 84% between 2010 and 2014, driving overall media consumption growth of 5.1%, to 485 minutes per day,
Read MoreInternet-Connected TV Market Penetration & Viewing, 2010-2015 [CHART]
Some 56% of US households have at least one TV set connected to the internet through a video game system, smart TV set, Blu-ray player and/or streaming media device.
Read MoreMarketers' Top B2C & B2B Social Channels, May 2015 {CHART]
B2C marketers are most likely to be found using Facebook (96%) and Twitter (77%).
Read MoreEssential Data To Create Effective Visual Content, April 2015 [CHART]
Nearly 58% of marketers said being able to automatically mine consumer insights would save their team the most time.
Read MoreTop Challenges Creating Effective Visual Content, April 2015 [CHART]
Marketers planned to spend 30.5% of their budgets on creating, producing and publishing visual content and materials.
Read MoreVideo Game Devices Frequent Gamers Use, February 2015 [CHART]
PCs were the most popular game-playing devices, used in 62% of gamer households.
Read MoreDemographics Of Video Gamers, February 2015 [CHART]
Four out of five US households owned a device used for video gaming, and there was an average of two gamers in each game-playing household.
Read MoreHow Sports Fans Consume Mobile Content, January 2015 [CHART]
While a decent 40% of respondents had checked out sports digitally, just 16% had consumed content through a mobile device in the past 12 months.
Read More