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Posts by derickson

SMBs’ Planned Online Marketing Services Purchases, June 2015 [CHART]

More than 7 in 10 US SMBs are buying some type of digital services today.

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Top Customer Experience Channels, June 2015 [CHART]

Face-to-face communications ranks as easily the most important customer experience channel today.

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Americans' Attitudes Toward Financial Responsibility, June 2015 [CHART]

Three-quarters of American Millennials feel that they are financially responsible and generally do not spend beyond their means.

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US eCommerce Metrics by Device, Q1 2015 [CHART]

Smartphones have grown to represent almost 1 in 5 visits to US eCommerce retailers.

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The Benefits Of Marketing Personalization, June 2015 [CHART]

Higher response and engagement rates are the No. 1 reason to use personalized content.

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Preferred Pay TV Subscription Model, 2012-2014 [CHART]

Those tied to a monthly cable or satellite package were interested in mixing it up—and taking more control over the content they were paying for.

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Appeal Of A La Carte TV Service, April 2015 [CHART]

67% of US adult internet users said they paid for the majority of TV content they viewed, vs. 15% who mainly watched free TV.

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Frequency Of Pinterest Users' Online Purchases By Category, March 2015 [CHART]

In Q1 2015, Pinterest accounted for the second-highest share of social media-driven site visits in North America, at 19.0%.

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Most Influential Pinterest Categories For Purchase Decisions, March 2015 [CHART]

There will be 47.1 million US Pinterest users of all ages this year, representing 26.1% of social networkers.

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The Value Of Loyal Social TV Fans [INFOGRAPHIC]

In addition to their loyalty, social TV fans who Tweeted about three or more episodes also exhibited other traits that could be valuable for TV networks and advertisers.

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