Posts by derickson
Consumer Skepticism Over Content, October 2015 [CHART]
53% of US consumers agree that, compared to 5 years ago, there is too much content out there.
Read MoreHow Consumers Respond To Positive Customer Experiences, October 2015 [CHART]
Some 82% of consumers have had a positive experience with a company recently, finds Verint in a survey of 18,038 respondents across 9 countries.
Read MoreDroid Turbo 2 Review
A review of Verizon’s Droid Turbo 2 in terms of its capabilities as a content creation device.
Read MoreMost Expensive Broadcast TV Advertising Rates, October 2015 [CHART]
Sunday Night Football remains the most expensive TV show on broadcast for advertisers, carrying a price tag of slightly more than $600,000 per 30 second spot.
Read MoreReasons People Use Emojis, August 2015 [CHART]
Most US internet users have adopted emojis, at least enough to use them once in a while.
Read MorePeople Who Have Used A Sharing Economy Service, 2014 vs 2015 [CHART]
The sharing economy appears to have significant traction among US internet users; this year a majority of internet users have at least given it a try.
Read MoreNorth American B2B Content Marketers, 2013-2015 [CHART]
88% of B2B marketers use content marketing.
Read MoreSnapchat Users By Age, 2013 vs 2015 [CHART]
Snapchat captured the interest of 36% of marketers surveyed. Each of the top three platforms named was a visual social network.
Read MorePlatforms To Which Marketers Would Allocate Budgets, September 2015 [CHART]
Several fast-growing social media services began offering themselves as platforms for advertisers this year.
Read MoreWhy Apple Watch Owners Do Not Use Apple Pay, August 2015 [CHART]
Those respondents who hadn’t used Apple Pay were potentially open to it—29% said the main thing holding them back was lack of support from their bank.
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