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Posts by derickson

US Mothers' Average Daily Facebook Use, 2012-2016 [CHART]

US mothers are checking Facebook more times each day than they did in prior years.

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Snapchat Growth, 2014-2020 [CHART]

In the battle among the social networks to attract new users, 2016 will be a banner year for Snapchat.

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Top New App Discovery Methods [CHART]

App store search accounts for more than 67% of actual new app discovery.

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Average Daily Video Consumption By Device [CHART]

Even in a category as robust as digital video, though, growth has slowed and is expected to slow even more.

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5 Most Popular Wearable Devices [CHART]

This year eMarketer estimates wearables usage will grow by roughly 60%, to reach nearly 64 million people.

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Average Daily Time Spent With Media, 2012-2018 [TABLE]

Thanks to media multitasking, US adults will squeeze an average of 12 hours, 5 minutes per day of media usage into their waking hours this year—nearly an hour more than the average in 2011.

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How People Discover Small Businesses [CHART]

More than one-third of US internet users said they first find out about small businesses when researching online.

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Facebook Post Reaction Share By Type [CHART]

The lion’s share (97.0% ) of Facebook post reactions consist of Likes.

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Channels Marketers Plan To Use For Video Advertising [CHART]

Facebook ranked second behind Google and YouTube in a list of properties that marketers said they planned to use for digital video advertising.

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Mobile Commerce [INFOGRAPHIC]

This infographic illustrates the mCommerce market, from rising regions, to average order value, to mobile coupon use and payments.

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