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Posts by derickson

Average Minutes Visitors Spent On News Sites, Mobile vs Desktop [CHART]

By 2020, two-thirds of all online activity is expected to take place on mobile devices.

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Public Relations Transformation [INFOGRAPHIC]

This infographic from MediaMiser highlights what the future of public relations will look like as technology transforms the industry.

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Top Amazon Search Engine Ranking Factors [CHART]

While no single factor has a very strong correlation with search rankings, Amazon’s sales rank has the highest correlation with search success on the platform.

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Top Goals Marketers Have For Using Data [CHART]

Company marketers see an improved customer experience as their top goal for using data in marketing, while agencies are slightly more focused on identifying new audiences and customers.

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Household Income By Minority Group [CHART]

Asian households have the highest median household incomes, of $75,910, reports Geoscape in its latest annual American Marketscape DataStream (AMDS) report.

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Time Spent Online By Content Type Or Channel [CHART]

Social networking accounts for almost 1 in every 5 minutes spent online, according to a recent study from comScore.

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Most Popular Mobile App Types [CHART]

Consumers aged 14 and older access apps more frequently on smartphones than tablets, with social media the top app type on both devices.

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Most Effective Types Of Email Campaigns [CHART]

The most commonly used email campaign types aren’t always the most effective.

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US Religious Affiliation By Age [CHART]

Today, young adults ages 18 to 29 are less than half as likely to be white Christians as seniors age 65 and older.

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Email Opens By Device, 2011-2016 [CHART]

Research from Econsultancy’s 2016 email marketing benchmarks report demonstrates that people more frequently turning to their mobile devices to check email, growing from 27% in 2011 to 55% in 2016.

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